VOTARY LAUNCHES AS SKINCARE PARTNER WITH VIRGIN ATLANTIC

We are so excited to share that VOTARY has been named as the exclusive skincare partner for Virgin Atlantic’s Upper Class amenity kits. It is a milestone moment for us as an independent, female-founded skincare brand. 

ELEVATING BEAUTY AT 35,000 FEET

Upper Class customers will receive a curated three-step ritual, housed within Virgin Atlantic’s newly upgraded amenity kits. Each product has been specifically formulated to counteract the effects of long-haul air travel on the skin:

• Relaxing Facial Mist: A botanical infusion designed to soothe and reset the complexion mid-flight.

• Nourishing Hand Cream: Infused with rosemary to provide a protective, aromatic moisture barrier for hard-working hands.

• Hydrating Lip Treatment: A potent blend of rosemary and squalane to ensure lips remain supple from takeoff to touchdown.

A Milestone for British Beauty

Founded in 2015 by makeup artist Arabella Preston and entrepreneur Charlotte Semler, Votary has built its reputation on the "luxury meets performance" philosophy. This partnership aligns Votary with Virgin Atlantic’s elevated premium strategy, ensuring visibility among a globally mobile audience. The amenity kits will be available on all Upper Class flights as part of Virgin Atlantic’s cabin upgrades and expanded luxury touch points. “This is a milestone moment for Votary,” says Arabella Preston, Co-Founder. “Partnering with Virgin Atlantic allows us to introduce our products in a highly experiential way, building an emotional connection with customers in a space where comfort, care, and luxury matter most.”

The new kits will be boarding all Upper Class flights worldwide, ensuring that for the modern traveler, the journey is just as restorative as the destination.